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Orange Shoe Personal Fitness

Friday, April 19, 2013

Orange Shoe Fitness Up and Running on Silver Spring

Whitefish Bay's newest personal fitness studio opened this week, offering personal training, TRX, yoga, and other exercises tailored to an individual's fitness goals.

Those looking to get in shape for the summer months have a new local fitness option in Orange Shoe Personal Fitness at 121 E. Silver Spring Drive. Orange Shoe was started in 2004 by Joshua Martin, and now the company boasts seven locations: three in the Madison area; one a piece in Brookfield, Chicago and Houston; and now, the Whitefish Bay location.   The Whitefish Bay studio is owned by Tina Martin – no relation to Joshua. She says she chose to open in the former Honquest Furniture building because of its size, visibility and close proximity to her existing personal training clients. "I felt the area was lacking something like this. It's a little bit different than most fitness places," she said. "Whitefish Bay is a great community, and …

Wednesday, December 19, 2012

Personal Fitness Studio Coming to Whitefish Bay

Orange Shoe Personal Fitness plans to open next to the former Honquest Furniture store in February 2013.

A personal fitness studio could be coming to the west end of Silver Spring Drive as soon as February. Orange Shoe Personal Fitness plans to open at 121 E. Silver Spring Dr., located between the former Honquest Furniture space and Home Care Assistance. The Plan Commission unanimously granted the business a conditional use permit at its meeting Tuesday night. The fitness facility offers a number of services, including personal training, small group training, yoga, pilates, strength activities, massage, corporate wellness, fitness assessments and endurance coaching. Orange Shoe's nearest location is in Brookfield, but also has three studios in the Madison area and one studio in Chicago. The company was started in 2004 by Joshua Martin, who …

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